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3 NOT to dos if you want to attract high-caliber clients

I’m not charged up like usual (got some upper respiratory tract infection).

 

Putting my infection out of the equation. 

 

Let’s dive right in…

 

Here are the 3 NOT to dos if you want to attract high-caliber clients:

 

1.) Stop creating MISALIGNED content

 

“7 Reasons why you should SCALE your business”

 

This kind of content would attract people who need others to give them REASONS to grow their business.

 

High caliber clients DON’T relate to that.

 

They don’t need reasons from you. They have their own reasons.

 

They are COMMITTED to their growth.

 

They just need the right way from the right person.

 

“1 Strategy that helped me scale my business to 50k months”

 

This kind of content would attract high-caliber clients (given 50k months is their goal).

 

2.) Stop handling “think about it” objections

 

This DOESN’T mean… be lazy in sales. 

Read that again.

 

I know a lot of ways to handle ‘think about it’ objection.

 

And I have done that for years.

 

But at this stage of my business…

 

I have NO intention of CONVINCING anyone to work with me.

 

I just share the details of what it would look like if we were to work together.

 

That’s it.

 

If you think it’s right for you… good.

 

If you think it’s NOT right for you… even better.

 

High-caliber clients would make the right decision for themselves. 

And I’m satisfied with that.

 

3.) Don’t make ridiculous “guarantees”

 

“I’ll help you lose 30 pounds in 45 days or your money back”

 

Think for a second about who you are gonna attract with this…

 

People who are looking for magical solutions.

People who are afraid to invest money in their own fitness.

People who don’t trust themselves enough to make things work.

 

If someone doesn’t show up for 15 days…

Can you still guarantee the results?

 

If someone shows up every day and eats junk at home…

Can you still guarantee the results?

 

If you deliver the exact meal to them and they still eat something else on the side…

Can you still guarantee the results?

 

I think you got the point.

 

But Hormozi says… you sign more clients with guarantees.

True.

 

Do you need 300 clients every month to hit your target goal?

Probably not.

 

Do you want shitty clients that mess up your head every month?

Probably not.

 

If you’re running a coaching biz with at least 1 right offer…

 

You don’t need that many clients to hit your goals.

 

And the number of clients you actually need…

 

You can sign ‘em up without guarantees.

 

And the right clients will thank you for it.

 

Those were the 3 NOT to dos if you want to attract high-caliber clients.

 

There are many more.

 

I will probably write about them some other day (because this email is already long enough).

 

That’s it for today.

 

P.S. Whenever you’re ready, there’s 1 way I can help you:

 

Meaningful Momentum (MM) Program

 

It’s right for coaches who… 

 

Have high standards and big plans for THIS year…

 

Want to build a scalable and sustainable business… 

 

Want to add 10k – 50k profits every month while having the time of their lives.

 

If that interests you, just book a short call with me below.

 

Take care. And make this your best week.

 

Signing off…

Would you like to discover how coaches hit (consistent) 5 figure months?

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© Copyright Chevaun 2024. All Rights Reserved. T&C. Privacy. Refunds.

      

      

      

© Copyright Chevaun 2024. All Rights Reserved. T&C. Privacy. Refunds.
Follow us around the web: LinkedIn . Facebook . Instagram